Badges, locks, and highlights

Three add-ons work on any link, stacked or alone.

• Badge— a small text tag next to the title ("NEW", "50% OFF", "SOLD OUT"). Cheap attention, zero design effort.
• Password lock— visitors need a code to open it. Good for early-access drops, private groups, or anything you don't want indexed and public. Codes are hashed, never stored as plain text.
• Highlight — an animated treatment (glow, shine, wiggle, bounce, or a marching-ants border, plus a rainbow color-cycling option on top of any of those) so your one most important link is physically impossible to scroll past.

Rule of thumb: highlight one link, maybe two. A page where everything glows is a page where nothing does.